Set the rules. Let AdRow run your account 24/7.
Build automation rules that pause losers, scale winners, and notify you on Telegram, without touching Ads Manager. Conditions on real metrics. Actions that execute automatically. Safeguards that prevent disasters.
If CPA > $20 for 3 days, pause. Done.
Build rules with plain conditions: pick your metric (CPA, ROAS, CTR, spend, profit margin, 20+ metrics available), set your operator and threshold, choose your time range. Combine conditions with AND/OR logic. Apply to campaigns, adsets, or individual ads. Filter by name pattern or status. Start from one of our pre-built templates or build from scratch.
Scale budgets automatically. Without the risk.
Rules don't just pause. They scale. Increase budget by 20% when ROAS exceeds your target. Decrease when CPA spikes. Budget change limits prevent runaway spending (max % per execution, daily cap). Cooldown periods (default: 6 hours) ensure rules don't fire back-to-back. Max executions per day (default: 3) keep things controlled.
Know what happened. The moment it happens.
Every rule execution pushes a notification to your Telegram: what matched, what action was taken, the metrics at the time of execution. Daily and weekly digest summaries. Configure which notification types you want: account status, spend caps, approvals, disapprovals, delivery errors, bulk launch results, rule executions. Your phone becomes your command center.
How Omar sleeps while his rules work
Omar manages campaigns across 15 ad accounts for multiple affiliate offers. He can't check every campaign every hour. He sets up 5 rules: pause any campaign with CPA > 2x target after 3 days, increase budget by 15% if ROAS > 3x for 7 days (capped at 30% daily), pause any ad spending over $50 with 0 conversions, relaunch top performers that were paused by mistake, and notify on any account status change. The system checks every 15 minutes. Omar gets a Telegram digest every morning with what happened overnight. He reviews, adjusts, and moves on.
Always on
automating the decisions you make every day: pausing, scaling, monitoring
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